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Native American Brand Strategy for Indian Country Entrepreneurs

EVENT BRANDING

September 20, 2016 by Clint Walkingstick

CLIENT

Last Frontier Council, Boy Scouts of America

SERVICES

Branding

CATEGORY

Non-Profit

Silver ADDY® Award

 

100 years is a long time. It’s the kind of thing that begs celebration. The marketing arm of the Last Frontier Council wanted me to help them design a mark to celebrate their centennial in Oklahoma.

My solution was to use a huge, bold 100 and use my Osage shield for one of the zeros and place a fleur de lee in the center of the second zero. The flue de carries significance to scouts all across America and worked out nicely to communicate the centennial.

bsa-lfc-100-d

bsa-lfc-100-e

bsa-lfc-100-c

bsa-lfc-100-a

bsa-lfc-100-b

Filed Under: Portfolio

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WalkingStick Design provides consultative branding guidance to Native owned businesses in Oklahoma City who want to raise their status and build trust with their customers.

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